L’Oreal Voluminous Mascara

L’Oreal has had fantastic success in the mascara market.  This mascara is the predecessor to Voluminous Lash Paradise available for $5.99 at Walmart. The formula for this mascara is slightly thicker than Lash Paradise is a very close dupe for Diorshow mascara.  If you follow my page, at all you will be well aware that I love all things, Dior.  In this case, I love the L’Oreal price tag with the Dior quality.

The primary difference between the Dior product and L’Oreal is the wand and the wearability.  The Voluminous mascara looks good for about 6 hours.  A primer is required; otherwise, it will flake or run.  Diorshow, on the other hand, will look beautiful for approximately 10 hours, it also needs a primer or it flakes and clumps. The wand bristles are more compact with the Diorshow, however, two passes with the L’Oreal product will give you the same effect.

Considering mascara is only usable for three months I do not see much value in spending a lot on mascara.   Finding a good brush, and a good formula is essential, and this offering from L’Oreal is quite amazing.  It provides wonderful, lush lashes at a stellar price.

As described on the Ulta website:

L’Oréal Voluminous Original Volume Building Mascara is uniquely formulated to build lashes 5X their natural thickness, for a full and dramatic look. The Volume Maximizing Brush thickens lashes evenly and smoothly, leaving them soft with virtually no flakes, smudges or clumps.


  • Ophthalmologist-tested and allergy-tested
  • Suitable for sensitive eyes and contact lens wearers
  • Clump-resistant
  • Fragrance-free


Water, Paraffin, Cyclomethicone, Stearic Acid, Beeswax, Triethanolamine, Acacia, Carnauba Wax, Dimethiconol, 2-Oleamido-1, 3-Octadecanediol, Hydroxyethylcellulose, Sodium Polymethacrylate, Panthenol, Imidazolidinyl Urea, Methylparaben, Ethoxydiglycol, Propylparaben, Simethicone, Polyquaternium-10. May Contain: Iron Oxides, Titanium Dioxide, Ultramarines.

You may wish to give this product a pass if:

  • You are wanting a cruelty-free company ( they sell in China)
  • You are wanting a Vegan product
  • You are avoiding Parabens


This is a decent offering from L’Oreal.  If you are in the market, wait until it goes on sale and then stock up.  What is your favorite mascara? Tell me in the comments down below or chime in on Twitter, Instagram or Facebook @everydaybeaut11.



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