I picked up this mascara at Walmart on sale for $6.00. It has an excellent wand with tightly packed bristles. As a result, lashes appear wonderfully long. A thinner formula coated the lashes well without clumping.
The downside is that this product migrated everywhere in a short amount of time. Without the use of a primer, mascara would be under my eyes- for the raccoon look, it would flake and smear. Lasting time was approximately three hours. With primer, the longevity of the wear would extend to about five hours. Still with flaking and smearing. I found the wand to be a little large to get at the smallest of my baby lashes.
Removal of this product proved to be rather messy. Black streaks would stubbornly stay behind requiring multiple attempts at removal using wipes, cleansers and micellar waters. I had better success with an oil-based remover; however, I still would have to repeat the process to ensure that no residual product was left behind.
As described on the Ulta website:
Maybelline Volum’ Express The Colossal Mascara creates 9x the volume, instantly. Patented mega brush and collagen formula plump lashes one by one, creating dramatic volume with no clumps.
Aqua / Water / Eau, Paraffin, Potassium Cetyl Phosphate, Cera Alba / Beeswax / Cire Dabeille, Cera Carnauba / Carnauba Wax / Cire de Carnauba, Acacia Senegal / Acacia Senegal Gum, Glycerin, Cetyl Alcohol, Hydroxyethylcellulose, Sodium Polymethacrylate, Hydrogenated Jojoba Oil, Hydrogenated Palm Oil, Phenethyl Alcohol, Phenoxyethanol, Steareth-20, PEG / PPG-17 / 18 Dimethicone, Silica, Polyquaternium-10, Soluble Collagen, Simethicone, Panthenol, Disodium EDTA. May Contain: CI 77499, CI 77492, CI 77491 / Iron Oxides, CI 77007 / Ultramarines, CI 75470 / Carmine, CI 77891 / Titanium Dioxide, CI 77288 / Chromium Oxide Greens, CI 77289 / Chromium Hydroxide Green, CI 77742 / Manganese Violet, CI 77510 / Ferric Ferrocyanide, Mica.
You may wish to give this product a pass if:
- You are seeking a cruelty-free company
- You are seeking a Vegan company
- You are allergic to Dimethicones
- You are sensitive to Jojoba Oil
This mascara was just OK for me, the formula was ok, the wand was ok, the lasting power was ok. With so many superstar products available at the same price point, I would give this one a pass.
Let me know in the comments below, what your favorite mascara is, or chime in on Twitter, Instagram or Facebook @everydaybeaut11.